Business building master classes

Sensational hands and feed

Business Building

Business Building Checklist

Staff

  • Setting goals for your staff to reach for.
  • Set targets for your staff to reach every day.
  • Up sell if you have a gap in your day or you get a cancellation
  • Make sure you have a cancellation list for client’s who wanted an appointment that day but couldn’t get in.
  • Confirm early – late and Saturday appointments
  • Manage the clients you know who run late
  • Always know what your staff are doing
  • Make sure your staff always look presentable – set examples yourself–LEAD BY EXAMPLE
  • Make it clear to your staff how you expect them to look
  • Your staff needs to know that they rely on you in the work place and that they can come to you for personal issues as well. Supportive environment.
  • Staff appraisals – this way you will always know what your staff wants and needs are. Very important: Your staff needs to know you will listen to them and act to make improvements where possible.
  • Create staff incentives to motivate them.
  • Make sure your staff knows they can’t have holidays in busy times.
  • Train juniors to become your core staff members
  • Offer $$$ incentive for your juniors to stay with you
  • Thank your staff for a good day
  • Always say good morning and good night to your staff
  • Staff training in house
  • Staff meetings regularly
  • Make sure your staff are at work 10 minutes before their shift

Clients

  • Where needed have them sign release forms. This depends on how strict your insurance laws are.
  • Always ask your client when they call if they want a manicure or pedicure with any service they have called to book
  • Consultation – CONSULTATION MEANS SALES
  • Client cards – write down everything about them. The treatment they have and prefer – little things about their life you can ask them about at the next appointment
  • OH+S
  • Where possible walk your clients to their car if they have wet nails so you can help them with their things.
  • Always address contraindications.
  • OH+S – what to do if your client has contraindications.
  • If possible, have a quiet place in your salon where clients can choose to sit while their nails are drying if they want some peace and quite.

Selling

  • Up selling and ways to do that
  • Polish selling reference manual
  • What colours go with what
  • How to sell the polish
  • Overcoming objections
  • Promotions to build your salon business
  • GWP (polish product etc.) if you are building your business or for promotion.
  • Gift Voucher – sell a polish with every Gift Voucher
  • Make sure you always have product to sell.
  • Targets for your staff
  • Be on your staff all day to sell
  • Put sheets in your staff room of how much they are selling

Salon

  • Make sure your salon is always immaculate – all day – check it
  • Last thing before leaving the salon check to make sure everything in the salon looks beautiful and your Spa Bar is displayed.
  • Make sure who ever arrives at work first puts on the kettle, laundry is done and folded, you have milk and biscuits, rooms clean and set-up, the music is on and the manicure stations/trolley are set-up ready to go.
  • No personal phone calls – only important issues
  • Staff not to crowd desk only manager
  • Reception desk is always clean and tidy
  • Music is on
  • Oil burner
  • Comfortable temperature
  • Equipment is always working and presentable
  • Make sure your signage isn’t messy and crowded
  • Retail shelves are cleaned every day
  • Nail polish testers are always clean and not gluggy / lids on tight
  • Skin Care boxes are dusted and positioned beautifully
  • Files and Buffers are displayed beautifully.
  • Make sure your retail area is accessible so clients can touch and feel
  • Client cards are stored correctly
  • You have your OH+S sorted correctly in case the health inspector arrives with out notice
  • Let your clients see that you follow strict Health + Hygiene regulations